- BEST REAL ESTATE VIDEO MAKERS HOW TO
- BEST REAL ESTATE VIDEO MAKERS SOFTWARE
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So, bring out the fun!Ī very simple way to make your videos fun and engaging? Include music, rather than stark silence! Select royalty free music that aligns with your property brand identity and let the music do the talking. They make people want to come visit or, at the very least, find out more information about your community. No matter how creative your multifamily real estate videos are, the best ones are fun, welcoming, and engaging. Anything more than that and you may lose that DIY authenticity. You can add a wide angle lens or anti-shake gimbal, but that’s literally all that you need. Using an iPhone or iPad to shoot your multifamily videos is all that you need.
BEST REAL ESTATE VIDEO MAKERS HOW TO
Before you Google how to shoot real estate video or search for real estate video tips, keep that in mind. So how do you avoid being inauthentic? Avoid the camera tricks and production crews. They want to see their exact unit, their exact view, and the building as it stands (aka not something shot 2 months after it was built, despite the community being 10+ years old now). Consumers today want to see the real thing. And those are typically the ones that will cost you the most money. Prospective residents are not interested in “photoshopped to perfection” video tours. The biggest thing to avoid when creating your own multifamily videos is being fake or inauthentic. A perfect ending to your community overview? Introduce the team and anyone else the prospective renter may interact with at the property! If you’re struggling with the ideas, read more about our recommended real estate video ideas here. They serve as the real estate welcome video to the property and can live on the homepage of your website or social platform, in your email signature, and be the first video sent to an active prospect. The most powerful of those videos? The community overview! These multifamily overview videos are often the centerpiece of your video library.
Use it to do just that - tell the story of what it would be like to live at your community. But also think about real estate promo videos, property overviews showcasing amenities, neighborhood tours, team interviews, and so much more. Plan to film your various floor plans, obviously. Part of planning to create real estate videos on your own means outlining what you should cover in said videos. Start with the right tech and you’ll be on your way to making a real estate video that sells. And, if fun real estate videos are the goal, invest in a platform that allows for automated stitching and editing of video clips, adding music and captions, and more. Find a platform that allows for easy filming with a mobile device, easy cloud storage, and easy social media and email sharing. Real estate video marketing can be an expensive road to go down. What do you really need and, more importantly, what does your audience really want?
BEST REAL ESTATE VIDEO MAKERS SOFTWARE
However, before you start buying expensive cameras, real estate video software or all the real estate listing video makers on the market, take a minute and think about your end goal. That means budgeting for and researching the foundational aspects of video. If a truly creative real estate video is your goal, you should start by planning ahead.
To help you get started with making your own creative real estate videos, are a few tips and tricks we stand by. From there, with the right real estate video techniques and platform, you don’t need a ton of pricey video equipment to make fun, stand out, creative videos all on your own.
They can help guide you and give you some great ideas. But, before you start searching for expensive real estate video marketing services and videography companies, you should know that you can actually easily learn how to make real estate videos on your own.įirst of all, there are any number of free real estate video templates and free online videography courses out there to take advantage of. In today’s market, creative real estate videos are a must to set your multifamily property apart from all the rest.
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